{"id":7904,"date":"2010-04-07T03:08:29","date_gmt":"2010-04-06T23:08:29","guid":{"rendered":"https:\/\/www.ontyche.com\/uncategorized\/ejemplos-de-marketing-viral-i\/"},"modified":"2010-04-07T03:08:29","modified_gmt":"2010-04-06T23:08:29","slug":"ejemplos-de-marketing-viral-i","status":"publish","type":"post","link":"https:\/\/ontyche.net\/clientes\/ontycheblog\/ejemplos-de-marketing-viral-i\/","title":{"rendered":"Ejemplos de Marketing Viral I"},"content":{"rendered":"<h2><\/h2>\n<p><object classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\" width=\"425\" height=\"350\"><param name=\"data\" value=\"http:\/\/www.youtube.com\/v\/TG-xqCNbShc\"><param name=\"wmode\" value=\"transparent\"><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/TG-xqCNbShc\"><embed type=\"application\/x-shockwave-flash\" src=\"http:\/\/www.youtube.com\/v\/TG-xqCNbShc\" wmode=\"transparent\" data=\"http:\/\/www.youtube.com\/v\/TG-xqCNbShc\" width=\"425\" height=\"350\"><\/object><\/p>\n<p><strong>El robo del esca\u00f1o de ZP<\/strong><\/p>\n<p>Uno de los ejemplos de <strong>Marketing Viral<\/strong>, que hizo  historia en Espa\u00f1a, fue el del supuesto robo de<strong> la silla de  Zapatero<\/strong> en el que unos supuestos activistas le roban el esca\u00f1o  al presidente para obligarle a estar de pie en la sesi\u00f3n parlamentaria  del dia siguiente y, por ello, que se levante contra la pobreza.<\/p>\n<p>Seg\u00fan afirman, en <strong><a title=\"Ion Litio\" href=\"http:\/\/www.ionlitio.com\/\" target=\"_blank\" rel=\"noopener\">Ion Litio<\/a><\/strong>, tal robo no se  hizo ya que las supuestas im\u00e1genes se rodaron en otro lugar y con otra  silla. Pero lo que si se hizo fue rodar im\u00e1genes en el Congreso por lo  que se puso en duda la seguridad del recinto, los medios crearon  pol\u00e9mica y las autoridades se tomaron la grabaci\u00f3n como una transgresi\u00f3n  de su integridad.<\/p>\n<p>La entrada fue facilitada por un funcionario que actu\u00f3 movido por la  solidaridad con los j\u00f3venes el cual fue expedientado.<\/p>\n<p>Pero, como siempre, antes se coge a un mentiroso que a un cojo y se  descubri\u00f3 el pastel. El supuesto video del robo no era m\u00e1s que una  campa\u00f1a de la ONU encargada a la misma agencia de \u201c<strong>Amo a Laura<\/strong>\u201c<\/p>\n<p>La campa\u00f1a gener\u00f3 todo tipo de dudas, debates y cr\u00edticas con lo cual  la agencia aprovech\u00f3 el trampol\u00edn para continuar sembrando la duda y&nbsp;  sac\u00f3 un segundo video en el que ped\u00edan que se le devolviese el puesto al  funcionario expedientado.<\/p>\n<p><object classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\" width=\"425\" height=\"350\"><param name=\"data\" value=\"http:\/\/www.youtube.com\/v\/heeELCbFcBw\"><param name=\"wmode\" value=\"transparent\"><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/heeELCbFcBw\"><embed type=\"application\/x-shockwave-flash\" src=\"http:\/\/www.youtube.com\/v\/heeELCbFcBw\" wmode=\"transparent\" data=\"http:\/\/www.youtube.com\/v\/heeELCbFcBw\" width=\"425\" height=\"350\"><\/object><\/p>\n<p>Originalidad, rapidez, inmediatez\u2026Marketing Viral\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El robo del esca\u00f1o de ZP Uno de los ejemplos de Marketing Viral, que hizo historia en Espa\u00f1a, fue el del supuesto robo de la silla de Zapatero en el que unos supuestos activistas le roban el esca\u00f1o al presidente para obligarle a estar de pie en la sesi\u00f3n parlamentaria del dia siguiente y, por [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1737,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"plain-container","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"default","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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